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Q: Why use gift baskets and gift boxes to present gifts?  

A:  The straightforward answer is convenience—gift baskets hold items too plentiful to carry without the basket.  Imagine plopping several packages of cheese, sausage, crackers, and candy on your mother-in-law’s table.  “Here,” you’ll say, as she looks at the unsightly, albeit delicious, pile of food.  You could have, of course used a run of the mill grocery sack; delicious gifts, yes, but unimpressive.  Gift baskets offer a perfect solution for presenting several gift items.  Due to their convenience and drama, gift baskets are an obvious choice for presenting gifts.

 

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